Purelums CC Color-Correcting Tinted Serum

Purelums™ CC Color-Correcting Tinted Serum is a lightweight, adaptive serum that cancels redness and dullness while matching your exact skin tone. Infused with niacinamide, hyaluronic acid, plumping peptide, and caffeine, it brightens, hydrates, and de-puffs for a naturally even complexion—no shade-matching required.

• Color-correcting clay complex blurs the look of redness, dullness, and texture
• Adaptive pigments shift on contact to match your unique skin tone—no orange or mask effect
• Niacinamide brightens and visibly minimizes the look of pores
• Hyaluronic acid delivers weightless, all-day hydration
• Plumping peptide softens the look of fine lines
• Caffeine de-puffs and energizes tired-looking skin

While the adaptive pigments fine-tune to your exact undertone, each base shade is designed for a specific skin depth range:

- Light: Fair skin

- Medium: Light to medium skin

- Tan: Medium skin

- Deep: Medium-dark skin

- Rich: Dark skin

- Espresso: Deep dark skin

Choose the shade closest to your natural skin depth for the best match. The serum will adjust to your warmth and tone within 1–2 minutes of blending.

Apply after moisturizer. Shake well, then dispense 2–3 drops onto fingertips or a brush. Blend onto clean, moisturized skin starting from the center outward. The color will adapt in 1–2 minutes. Can be worn alone for a natural look or layered under foundation for extra coverage. For best results, use daily.